Are you working hard on the sales methodologies and processes to improvise your yearly goal of better account management, prospecting, reaching out to the decision makers to shorten the sales cycle?
Do you know where the buyers and decision maker are going today?
Have you read the social selling researches published by Forrester, Sales Benchmark Index, CEB, SiriusDecisions to find the answer of the above mentioned 2nd question? If not the according to them the buyers and decision makers are going very much digital and 57% of buyer's journey propelled without the involvement of the seller. Now you can wonder what is happening during the 57% buyer's journey?
And to get the answers you have 2 choices either stay on your course or change your course by going where buyers and decision maker are going i.e. Digital (Social Media like LinkedIn, Twitter etc.). Early movers will have the advantage of becoming the part of 57% of buyer's journey. Now you can ask the question HOW? Get the answers directly from Kapil Thukral #kapilthukral by connecting with him on LinkedIn or by using the twitter hashtag #socialsellingindia.